Who we are
Iride was born from a need of Laura, passionate about bijoux and new trends, who almost never manages to find the right product with a good
value for money.
Francesco, passionate about Marketing and business, carries out a market survey and finds a small niche to focus on: quality jewels
This is how the iride brand was born, which currently boasts a staff of 6 collaborators.
Iride is aimed at women aged between 16 and 40 who are looking for quality products and trendy products at an affordable price.
The mission is customer centric, i.e. centered on the customer, in fact we try to assist the customer at every stage of the customer journey
from product research to the post-purchase phase.
The watchwords for us are inclusion and femininity.
The vision of the brand is the inspiration. Iride aims to inspire women so that they can feel attracted and involved.
Initially it was very difficult to start due to the pandemic due to Covid19 but the goals and determination
they have ensured that iride acquired market shares and satisfied customers.
Around 20,000 customers have chosen us so far and on a scale from 1 to 5 they have had an excellent level of satisfaction
equal to 4.7% as reported by the reviews on the trustpilot portal.
The corporate climate is very friendly and attentive to sustainability issues.
We hope that all past and new customers find a response to the values of the iride brand so that we can be
In the meantime, we continue to improve ourselves to offer you increasingly valuable products and services and we hope that you will always be satisfied.